We are seeking a dynamic, trend-aware Content & Community Manager to lead the digital presence of our restaurant and luxury student accommodation brands. This role is responsible for ensuring that all content stands out, feels authentic, and aligns with the unique personality of each brand.
The ideal candidate is creative, highly organized, and strategically minded — capable of delivering engaging content consistently, managing digital communities effectively, and contributing meaningfully to marketing objecties.
Key Performance Areas
1. Content Creation & Strategy
- Produce or supply a minimum of five high-quality pieces of content weekly for the restaurant brand.
- Capture and deliver event content (e.g., Quiz Night, Daytona Breakfast), including weekends and public holidays (Mother’s Day, Father’s Day, etc.) when operational.
- Create and publish static content (e.g., public holiday posts) and develop high-performing carousel strategies.
- Repurpose and repost previous viral reels every 1–2 weeks as trial content to optimize performance.
- Produce weekly content for the luxury student accommodation brand, maintaining a consistent and engaging visual voice.
- Coordinate collaborations and proactively build and nurture a digital community.
2. Community & Campaign Management
- Oversee online community engagement across both brands, ensuring timely and meaningful interactions.
- Manage and mentor student content creators at the student accommodation, overseeing weekly deliverables.
- Coordinate user-generated content (UGC), recruit students for ads and video campaigns, and drive participation.
- Strategically boost organic content during key campaign seasons to increase reach and visibility
3. Marketing Collaboration & Alignment
- Work closely with the marketing team to align content with business goals, brand standards, and campaign direction.
- Assist with menu updates and recreation to reflect current trends and evolving customer expectations.
- Collaborate with the in-house bakery to identify trending food items and transform them into engaging content pieces.
- Participate in weekly menu reviews, ensuring both physical and digital menus remain current, accurate, and visually appealing.
4. Paid Media & Promotion
- Boost a minimum of three reels or carousel posts per week on Meta platforms to ensure optimal reach.
- Support Quiz Night promotions by managing bookings, capturing event content, and driving post-event engagement.
5. Brand Standards & Internal Management
- Maintain and safeguard the brand content phone, ensuring all media is securely stored, organized, and accessible.
- Ensure all published content reflects brand tone, quality standards, and visual identity.
- Uphold consistency across all digital touchpoints.
To apply immediately for this position click here.