Permanent - External Sales Representative - Johannesburg South - South Africa

Reports to:

• Sales Director

Purpose:

• To drive increased sales through new business development and building strong customer relations

Key Areas of Responsibility:

General Description:

• The External Sales Representative will be responsible for managing existing customers, acquiring new ones, and fostering strong relationships by providing technical support, addressing complaints, and resolving warranty claims

GP Target and Budgeted Figures

• Achieve gross profit margins of 27% and PBIT of 10% against the previous year.
• Submit weekly market analysis reports, including competitor activity and feedback.

Grow Market Share with Current Customers

• Grow Deltec market share by 20%.
• Increase overall sales by 20%.
• Expand automotive sales by 20%.
• Strengthen presence in the renewable energy sector.

Reduction of Branch Warranty Claims

• Ensure warranty claims are minimized.
• Ensure claims adjudication is concluded within 48 hours of receipt.

Reporting

• Maintain weekly 4DX reporting.
• Maintain weekly call reports.
• Maintain weekly call plans.
• Report on customer visits as per the allocated customer list.

Customer Relations

• Optimise relationships between customers and internal stakeholders.
• Maintain visibility on customer credit limits.
• Provide product training to customers.
• Visit customers as per the call cycle.
• Maintain debtor days below 45 days by taking ownership of assigned accounts.

Qualifications and Minimum Requirements:

• National Senior Certificate/ Equivalent qualification
• Electrical Engineering/ Auto-electrical qualification would be an advantage
• At least 4 years of experience in a similar position
• Knowledge of the battery and renewable energy sectors
• Knowledge of the automotive replacement parts market
• Proven track record of success in achieving sales targets, driving revenue growth, and expanding market share
• Strong understanding of market dynamics, customer needs, and competitive landscape
• Excellent negotiation, communication, and interpersonal skills, with the ability to influence sales
• Proficiency in CRM software, sales analytics tools, and Microsoft Office suite
• Willingness to travel as needed to meet with clients, attend industry events, and support sales initiatives
• Strong business acumen, analytical skills, and problem-solving abilities
• Commitment to customer satisfaction and building long-term relationships with key accounts

Specific Knowledge and Skills Required:

Knowledge:

• Strong understanding of the mining and automotive industries, including market dynamics, customer needs, and competitive landscape
• CRM System, sales analytics tools, and Microsoft Office & PowerPoint.

Skills:

• Build profitable relationships
• Attention to detail
• Good customer service
• Professional communication and people skills at all organizational levels, demonstrating an ability to develop and grow good customer and internal relationships, and is detail-oriented
• A passion for selling and generating new business
• Strong negotiation skills with good commercial acumen
• A result-oriented problem solver, with proven numeracy and computer literacy (MS Office)

Job-Specific Character Traits Required:

• Sense of urgency for goal achievement
• Varied activities with multiple, simultaneous projects
• Multi-tasking in a fast-paced environment
• Results focus on where idea generation, innovative, and creative problem-solving drives results
• Rapport and relationship building focused on achieving results
• Engage the commitment of others
• Problem-solving orientation
• Risk-taking
• Action-oriented and somewhat collaborative decision-making
• Quick decision-making in response to changing conditions
• Extroverted, confident, enthusiastic, persuasive Influences, stimulates others to action
• Collaboration focused on results
• Authoritative leadership based on generalist expertise, knowledge of systems
• Directive leadership to ensure business results are achieved

Behavioural Attributes:

• Well-organised
• Self-motivated
• Sales-driven